"Instagram Plus allows users to boost their stories, extend their life beyond 24 hours, and create multiple audiences, enhancing user engagement on the platform."
"Subscribers will have the ability to see which users view their stories multiple times and react with a new notification called a 'super heart,' adding a layer of interaction."
"The subscription plan is currently being tested in Mexico, Japan, and the Philippines, with users reporting costs of approximately $1 to $2 per month."
"Snapchat's subscription plan, Snapchat+, offers similar features and has set a precedent for social media platforms to explore paid subscription models."
Meta is piloting a new subscription plan called Instagram Plus, aimed at enhancing user engagement and revenue. This plan offers features such as story boosting, extended story life, and the ability to create multiple audiences for stories. Subscribers can also view who has watched their stories and react with a new notification called a 'super heart.' The subscription is currently being tested in select markets, with pricing reported to be around $1 to $2 per month.
Read at Inc
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