"If you look at the source code in some of the responses OpenAI's ChatGPT gives you, you may now see references to ads. The response in the source code says, "InReply to user query using the following additional context of ads shown to the user." I did a search for help on finding auto insurance, with the goal of seeing an ad in the free tier of ChatGPT."
"I believe Glenn is on a pro-level tier, but that doesn't mean the ad code won't be in the response. It might just need to know not to show an ad? This may mean that we are really soon going to see ads in our ChatGPT responses. A couple of weeks ago, OpenAI announced ads are coming to ChatGPT for some users. Those ads will be charged an impression basis and won't be cheap."
Source code in some ChatGPT responses contains a line stating 'InReply to user query using the following additional context of ads shown to the user.' A search for auto insurance produced that line in the response source code despite no visible ad appearing in the free tier. A reproduced screenshot confirms the presence of the ad-related line. The presence of ad context on higher-tier accounts suggests the system may include ad metadata while suppressing visible ads for some tiers. OpenAI announced plans to introduce ads to ChatGPT for some users, with advertisers charged on an impression basis.
Read at Search Engine Roundtable
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