""What we're building isn't just sports predictions-it's a true peer-to-peer market. "We believe users deserve a system that rewards skill, reflects true supply and demand, and gives every fan a fair shot. We've quickly become the #1 sports prediction market in the US, and our organic growth speaks to the strength of our product and the passion of our community. "The support from some of the world's leading tech investors, who believe in our mission to demo"
"The founders of the sports prediction market company Novig have applied for approval to become a CFTC-regulated prediction market exchange through the entity Ludlow Exchange LLC. The company has requested confidential treatment of its submitted exhibits and materials, with a number of them listed in a public document This includes exhibits/documents about ownership, board and governance, fitness standards, and more."
Novig's founders filed for CFTC approval to operate a regulated prediction market exchange through Ludlow Exchange LLC and sought confidential treatment for many submitted exhibits. The disclosed exhibits include materials on ownership, board and governance, and fitness standards. Novig launched a sports prediction market in September 2024 across 42 states and Washington D.C. under a sweepstakes regulatory framework after completing a $6.4 million seed round the prior year. The company raised $18 million in August 2025 from investors including Forerunner, Y Combinator, NFX, Perceptive Ventures, and Gaingels, reporting rapid growth and large trading volumes.
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