"We support the CMA's goals of ensuring fairness and promoting publisher choice and control, and here offer some ideas on how new digital rules can best serve the British public."
"Our goal is to make sure website owners have the right controls to manage how their content is used."
"developing further updates to controls to let sites specifically opt out of generative AI features in Search"
Google has responded positively to the UK's Competition and Markets Authority proposals for new digital market rules aimed at ensuring fairness, choice, and control. The company supports the CMA's goals and has outlined ideas for implementation, including keeping search results fair and useful, enabling user choice of preferred services, and providing website owners with controls over content usage. Notably, Google announced it is developing updates that will allow websites to specifically opt out of having their content used in generative AI features within Search, addressing concerns from website owners who object to their content being used to generate AI-powered answers.
#google-search #cma-digital-market-rules #generative-ai-opt-out #website-content-control #fair-competition
Read at Search Engine Roundtable
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