Why Public Apologies Backfire: What Two Influencers Got Wrong About Power
Briefly

Joey Swoll faced backlash for a tribute photo to Hulk Hogan, perceived as insensitive considering Hogan's racist remarks. Swoll's subsequent apology was viewed as weak, leading to intensified criticism. This echoes the sentiment that public figures should refrain from apologizing, as it merely gives credence to their accusers. Machiavelli's philosophy emphasizes that power is about being untouchable, and a strategic silence can be more effective than any defensive explanation. Lowering oneself to respond only legitimizes the attack and relinquishes control of the narrative.
Swoll posted a tribute photo meant as a nostalgic nod, but the internet reacted negatively, interpreting it as insensitive due to Hogan's past racist remarks.
Machiavelli believed power is about being untouchable, asserting that silence can be a more commanding response than any defense to accusations.
Read at It's A Long Road
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