#advertiser-tools

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Marketing tech
fromExchangewire
2 months ago

Channel 4 Partners with Adform to Enhance Programmatic Access to Premium BVOD Inventory

Adform partners with Channel 4 to enhance programmatic access to premium BVOD inventory, enabling scalable, data-driven video campaigns with better transparency.
Marketing tech
fromExchangewire
2 months ago

DoubleVerify Launches Pre-Screen Safety & Suitability Solution for Google's Search Partner Network - ExchangeWire.com

DoubleVerify has launched AI-powered pre-bid controls for Google's Search Partner Network, enhancing brand safety for advertisers.
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