#advertising-standards

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fromSearch Engine Roundtable
1 month ago

Google Ads Policy Now Says Individual Accounts Can Be Paused Over Manager Account Violations

Google's updated policy states that individual accounts linked to Manager accounts in violation of third-party policy may be paused until they are unlinked.
Marketing tech
fromMobile World Live
2 months ago

NAD slaps T-Mobile US for misleading ad claims

T-Mobile must stop misleading savings claims after NAD ruled they do not meet advertising standards.
Podcast
fromExchangewire
2 months ago

Digest: IAB and MRC Publish Draft Guidelines for Attention Measurement; Frasers Group Launches ELEVATE Retail Media Network

IAB and MRC release new guidelines to standardize attention measurement across advertising platforms.
Frasers Group launches ELEVATE, a comprehensive retail media network in the UK.
fromClickUp
3 months ago

Marketing Compliance: What Is It, Tools + Best Practices | ClickUp

Marketing compliance is crucial for protecting your company and customers from legal risks, while building trust and ensuring transparent marketing practices.
Privacy professionals
fromAdweek
3 months ago

NBCU and GroupM Test Is a Big Step for Cross-Platform Measurement

NBCUniversal and GroupM's collaboration aims to standardize ad creatives across platforms using Ad-IDs.
fromTom's Guide
3 months ago

Apple Intelligence page no longer says 'available now' - here's why

While we disagree with the NAD's findings related to features that are available to users now, we appreciate the opportunity to work with them and will follow their recommendations.
Artificial intelligence
fromBusiness Insider
3 months ago

This is Siri-ous: Apple is told it should tone down its bold AI claims

Apple's AI marketing claims have been criticized for being misleading regarding the actual availability of features.
The Better Business Bureau has advised Apple to adjust its marketing to avoid misrepresentation.
EU data protection
fromIrish Independent
3 months ago

'My influencer son is promoting protein shakes. Is this against the law?

Influencers must declare content as commercial if they receive benefits from brands.
Use of hashtags like #ad or #gift is essential for clear disclosure in promotions.
Poker
fromCardplayer
3 months ago

UK Regulators Ban PokerStars Instagram Ad

The UK Advertising Standards Agency banned a PokerStars ad for misleading implications about gambling rewards.
fromIrish Independent
8 months ago

Call to boycott Conor McGregor alcohol brands after civil case defeat

Public disapproval of brands associated with McGregor is crucial following his civil trial for sexual assault.
fromThe Drum
9 months ago

As spend balloons and new formats emerge, IAB Tech Lab moves to standardize CTV ad formats

The lack of standardization in connected TV ad formats is a significant challenge for advertisers, prompting the need for uniformity to enhance performance.
fromTelecompetitor
9 months ago

BBB's NAD Recommends Comcast Cable Partially Discontinue, Modify Ad Claim

Comcast will comply with NAD's recommendations regarding its misleading business Internet service ads.
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