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2 days agoHow To Optimize Your Customer Education Academy For SEO And AEO
Making customer education content visible through SEO and AEO is crucial for reaching customers effectively.
AI optimization is the practice of optimizing your content so AI-powered platforms can find, understand, and cite it when generating answers. This includes AI search engines like Perplexity and SearchGPT, AI chatbots like ChatGPT and Gemini, and AI search features like Google AI Overviews. The goal goes beyond just ranking. AI optimization aims to get your brand mentioned, cited, or recommended in AI search.
Google Discover may be showing X posts (formerly Twitter tweets) from accounts you follow and not from other accounts that you do not follow. Discover has shown X/Twitter posts for a while now, on occasion, but I didn't know Google could show X posts from only accounts you follow. Gagan Ghorta spotted this and Rajan Patel from Google replied on X saying, "We're experimenting with various approaches to X in Discover."