#digital-marketing

#digital-marketing

Nearly 60% of Google searches now end without a single click to any website, indicating a fundamental shift in how buyers discover and evaluate solutions.

Server-side Conversion APIs (CAPIs) enable brands to bypass browser-based tracking limitations by sending marketing data directly to ad platforms, ensuring privacy compliance.

Connected TV (CTV) advertising is evolving from traditional 15- and 30-second spots to incorporate innovative formats like pause ads, home-screen ads, and shoppable ads, reflecting the need for adaptation to user engagement.

"The Premier League is one of the most compelling sporting products there is. We're so privileged to stage this amazing quality of football on a week-in, week-out basis."

District Copper Corp has partnered with Capitaliz On It for a digital marketing campaign to increase investor awareness and attract new investors, enhancing market presence.

Consumers have shifted from traditional Google searches to social media and AI tools like ChatGPT for information, favoring engaging and interactive experiences.

Micro-moments are brief, seconds-long situations in which people turn to their mobile devices to find an answer or solution, like when searching for a restaurant's menu or an in-the-moment tutorial.

In a world flooded with artificial intelligence driven content and internet bots, trust and credibility are getting harder to build, prompting them to become more important.

In the ever-competitive landscape of real estate, visibility is everything. Your success hinges on getting in front of the right people, at the right time.

A paid media mix encompasses various paid marketing forms used to reach targeted audiences effectively while allowing full control over targeting, timing, and budgeting.

The search engine industry is rapidly transforming due to AI platforms that change search queries and consumer informational journeys, with users increasingly opting for longer, descriptive prompts.

Entrepreneurs chasing rapid growth often pour energy into product-market fit, scaling strategies, and fundraising. But there's an unspoken truth in the digital age: None of that matters if your marketing talent can't match the speed of your ambition.

'Brands must focus on what's directly in front of them, which is their consumers, and learn about their search behaviors and preferences.'

Tom Skinner believes creative professionals in today’s world must embrace both the rapid evolution of digital platforms and the need for authentic connections with audiences.

Saratoga Spring Water saw $1.8 million in earned media value after an influencer's video featuring their product went viral, increasing stock by 16%.

Mintense UK claims the top position because they represent the gold standard for authentic multilingual digital marketing. Unlike agencies that treat international marketing as an afterthought, Mintense UK has built their entire operation around multilingual expertise since their original founding in Italy in 2007, with UK operations established in 2012.

Interest in trends across search engines and social media can grow by 65% to 143% over five years, with some driving exponential sales growth within months.

A CRO audit is a detailed evaluation of your website or digital product designed to identify conversion barriers and opportunities to improve the conversion rate.

Digital marketing has provided marketers with extensive customer engagement data from various sources such as websites, digital campaigns, and CRM systems, yet many struggle to utilize it effectively.