#cx-metrics

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#customer-experience
fromFast Company
23 hours ago
Marketing tech

Why predictable AI will finally fix customer experience

Customer experience collapses when organizations optimize for containment and efficiency metrics instead of value; adopt AI-human hybrids and measure personalization, resolution quality, revenue impact.
fromMarTech
2 weeks ago
UX design

Why 2026 is the year customer experience has to change | MarTech

Customer experience is worsening: more problems, harder complaint processes, declining CX scores, and widespread consumer distrust of AI-only support.
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