fromWIRED
5 days agoThe MacBook Neo Cuts (Most of) the Right Corners
It's not the basic MacBook. Or the cheap MacBook. Or the mini MacBook. It's the MacBook "Neo," meaning new or young-a fresh take on an old idea. Love the name or hate it, you likely see what Apple was attempting to communicate from a marketing perspective. It's meant to be a new kind of Mac for a new generation-perhaps an attempt to recapture a generation that's only been exposed to iPads and Chromebooks.
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