Media industry
fromWIRED
12 hours agoHow the Internet Broke Everyone's Bullshit Detectors
Synthetic media is reshaping information warfare, prioritizing speed and virality over accuracy in online content.
There's very little credible evidence to suggest that Netanyahu isn't alive. But credibility is a rare commodity now that AI can convincingly clone real people across image, video, and audio formats, so it's getting tougher to conclusively dispel the rumors. This is what it looks like when nobody can trust their own eyes anymore.
We live in an era where the difference between real and artificial no longer startles us. Every day, it's there buzzing behind our screens and selfies. From avatars to synthetic voices and AI-generated images, the fake has become familiar and is an accepted part of our techno diet. But the more interesting question to me isn't how these illusions are made, it's why we all so easily believe them.