#google-guidance

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Web design
fromSearch Engine Roundtable
1 week ago

Google Says Most Sites Don't Need To Disavow Links But That's Not All Sites

While most sites don't need disavow files, some sites may benefit from using them strategically, particularly when dealing with problematic links from specific top-level domains.
fromSearch Engine Roundtable
2 months ago

Daily Search Forum Recap: January 9, 2026

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google said don't turn your content into chunk-sized pieces for LLMs. Google also spoke about hiring a GEO or AEO and buying AI-optimization tools. Microsoft launched Copilot Checkout and Brand Agents. Bing is testing a retro-style local pack. Microsoft Advertising reminds advertisers about the email settings. And I posted the weekly SEO video recap.
Online marketing
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