Soccer (FIFA)fromwww.bbc.com17 hours agoHypnosis, Al Pacino and lies - how I tried to motivate my playersInnovative man-management techniques can enhance team performance, even if they don't always go as planned.
E-CommercefromThe Drum9 months agoAdvertising's biggest flaw is interrupting content; gaming's found a fixGamers reject ads disrupting gameplay, forcing the industry to innovate advertising strategies focused on context rather than traditional interruptions.
Marketing techfromThe Drum11 months agoEye eye: how smart brands are rewriting the rules of retail visibilityCreative innovation in marketing can derive from behavioral insights rather than just digital solutions.