#loan-officers

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fromwww.housingwire.com
2 weeks ago

Guild loan officers weigh Bayview deal's impact on refi strategy

Guild's customer-for-life strategy emphasizes retaining the retail LO as the primary contact for borrowers throughout the entire relationship—from origination to loan servicing.
E-Commerce
fromwww.housingwire.com
1 month ago

Manual income verification is killing your commissions

Manual income verification leads to significant delays in closing loans, costing loan officers lost time, trust, and revenue in an already challenging market.
E-Commerce
#ai-in-mortgage
fromwww.housingwire.com
1 month ago
Artificial intelligence

Fello's next big move: Bringing AI-powered human touch to the mortgage industry

Loan officers are using AI tools to enhance client communication and relationships in a competitive mortgage industry.
fromwww.housingwire.com
2 months ago
Marketing tech

The coming mortgage boom: Why the right kind of AI will define the next era

Agentic AI tools in mortgage lending can transform user experiences by being proactive, enhancing efficiency and borrower interactions.
Mortgage SaaS adoption struggles stem from misalignment with loan officers' needs and user experience issues.
Marketing tech
fromwww.housingwire.com
2 months ago

The coming mortgage boom: Why the right kind of AI will define the next era

Agentic AI tools in mortgage lending can transform user experiences by being proactive, enhancing efficiency and borrower interactions.
Mortgage SaaS adoption struggles stem from misalignment with loan officers' needs and user experience issues.
#mortgage-industry
fromwww.housingwire.com
4 months ago

Supreme Lending looks to expand along the West Coast

In recent years, Supreme Lending has focused on mentoring loan officers and tailoring support to match different career stages, aiming to enhance operations.
SF real estate
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