#marketing-ethics

#marketing-ethics

For sure. I caught one drug commercial the other day that had the name, the jingle, the fake happy people, side effects, the 'ask your doctor if it's right for you,' and nowhere did it say what the medication is actually for.

Not all products are created equal, and there's a profound gap between the trust we place in brands and the reality of what's inside their products.

As marketing teams rush to adopt AI and automation, many overlook a critical foundation: governance.

Since the advent of widespread artificial intelligence (AI), a new kind of deception, termed AI washing, has emerged, where companies mislead consumers with false claims about AI-related products.