#sports-branding

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fromCreative Bloq
1 month ago

Behold, the NBA's laughably bad solution to the Finals logo controversy

This is so budget, what an embarrassment, the league used to have aura.
National Basketball Association
fromCreative Bloq
1 month ago

NBA fans slam Orlando Magic's lacklustre "corporate" logo

Orlando Magic's rebrand divides fans, many feeling the new design is too safe and lacks uniqueness.
fromAthlon Sports
2 months ago

Paige Spiranac Is Turning Heads with her Killer Swing

Paige Spiranac joins Grass League to lead branding, marketing, and fan engagement, pushing her influence in the golf industry.
Graphic design
fromCreative Bloq
2 months ago

Fans roast NBA player's Adidas logo for dual design flop

Jalen 'J-Dub' Williams' Adidas logo design generates mixed opinions among fans, showcasing the challenges of sports logo design.
The logo's complex typography leads to misinterpretation, complicating its effectiveness.
fromESPN.com
4 months ago

Astros pay homage to city's space history with second City Connect threads

The new Houston Astros City Connect uniform honors the city's role in space travel while embracing a fan-driven name change to 'Stros'.
Chicago White Sox
fromDefector
6 months ago

Utah Yeti? Not Yeti | Defector

Arizona Coyotes faced trademark issues preventing the use of 'Yeti' as their team name, showcasing corporate interference in sports branding.
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