Francesca Moody's producing decisions have led to major successes like Fleabag and Baby Reindeer. If a show has her backing, it has a greater chance of success.
The musical, featuring a score by Douglas Hodge, brings Dodie Smith's beloved story to life, portraying the adventurous rescue mission of Pongo and Perdita as they retrieve their kidnapped puppies from the villainous Cruella de Vil.
The traditional nonprofit theater model isn't sustainable anymore, and our choice in this moment was really innovation over inertia, says Raphael Picciarelli, managing director of strategy and transformation at Williamstown.
The Doris Duke Theater accommodates up to 400 audience members, engineered to support a wide range of performance staging formats, including immersive installations and multimedia-based choreography.
"What Punchdrunk is all about is a physical activation of the body. It's about putting the audience at the center," Punchdrunk's founder, Felix Barrett, explained. "If you're stood up, and you are having to make decisions, or you're having to deal with a perceived threat, suddenly the flood of adrenaline sends all your blood to your skin."