#user-acquisition

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fromExchangewire
2 weeks ago
Marketing tech

adWMG Expands to Offer PC Player Acquisition for Steam Games

adWMG launches targeted user acquisition services for Steam game advertisers, emphasizing effective marketing strategies.
Mobile UX
fromMedium
2 months ago

How Netflix Used UX Design to Win 200 Million Paid Users

Netflix has effectively utilized UX design to retain subscribers and acquire millions of paid users.
Their cancelation process is designed to encourage users to stay subscribed.
#tech-startups
Education
fromBusiness Insider
2 months ago

The contest to build the dominant AI-powered search engine is now being waged on college campuses

Tech startups are targeting college students with marketing strategies to rival Google's search dominance.
fromEntrepreneur
1 month ago
Growth hacking

Too Many Founders Are Making This Critical Mistake - And It's Costing Them | Entrepreneur

Prioritize monetization early to ensure a sustainable business model.
Education
fromBusiness Insider
2 months ago

The contest to build the dominant AI-powered search engine is now being waged on college campuses

Tech startups are targeting college students with marketing strategies to rival Google's search dominance.
fromEntrepreneur
1 month ago
Growth hacking

Too Many Founders Are Making This Critical Mistake - And It's Costing Them | Entrepreneur

Prioritize monetization early to ensure a sustainable business model.
more#tech-startups
fromHackernoon
1 month ago
Growth hacking

SuperScale Case Study Highlights Aethir's Impact On Gaming User Acquisition | HackerNoon

Aethir's cloud streaming technology significantly enhances gaming studios' user acquisition strategies and minimizes costs compared to traditional app store distribution.
Software development
fromInfoWorld
2 months ago

Google rolls out free version of Gemini Code Assist for individuals

Google aims to capture a larger user base for its Gemini platform by leveraging seeding tactics similar to those used for GSuite.
#ai
Marketing tech
fromAdweek
2 months ago

Three Factors Behind AppLovin's Meteoric Rise

AppLovin's incredible growth is driven by user acquisition efficiency, AI advancements, and diversification into new markets.
Marketing tech
fromVentureBeat
2 months ago

Segwise launches Creative Analytics AI Agent on its user acquisition platform

Segwise launches Creative Analytics AI Agent to enhance user acquisition for app developers.
Marketing tech
fromAdweek
2 months ago

Three Factors Behind AppLovin's Meteoric Rise

AppLovin's incredible growth is driven by user acquisition efficiency, AI advancements, and diversification into new markets.
Marketing tech
fromVentureBeat
2 months ago

Segwise launches Creative Analytics AI Agent on its user acquisition platform

Segwise launches Creative Analytics AI Agent to enhance user acquisition for app developers.
more#ai
fromApp Developer Magazine
3 months ago
Marketing

Past years mobile trends lookback released by AppsFlyer | App Developer Magazine

User acquisition ad spend and revenue grew in the app economy in 2023, driven by advanced monetization strategies and AI.
fromVentureBeat
4 months ago
Miscellaneous

Mobile games see high returns on hybrid monetization models | AppsFlyer

Hybrid monetization models can maximize returns for mobile games, particularly mid-core titles, compared to single revenue streams.
fromTechCrunch
6 months ago
Miscellaneous

Bluesky surges into the top 5 as X changes blocks, permits AI training on its data | TechCrunch

Bluesky has rapidly ascended in app rankings due to organic user growth after changes in X's blocking feature.
fromHackernoon
1 year ago
Tech industry

Step-by-step Guide to Growing a Bootstrap B2B Startup: Actual Tactics (Not Strategies) | HackerNoon

Bootstrap startups focus on incremental innovation and speed.
Using lifetime deals can attract users when initial sales are hard to achieve.
#free-games
fromVG247
8 months ago
Video games

Epic Games' free games have been working out great, but a lot of the store's exclusives "were not good investments" says CEO Tim Sweeney

Epic Games' strategy of offering weekly free games effectively attracts new users to its store at a lower cost than traditional advertising methods.
fromGameSpot
8 months ago
Video games

Tim Sweeney Says Many Epic Games Store Exclusivity Deals "Were Not Good Investments"

Epic Games Store's focus on giving away free games has proven to be a more successful strategy than investing in exclusives.
fromVG247
8 months ago
Video games

Epic Games' free games have been working out great, but a lot of the store's exclusives "were not good investments" says CEO Tim Sweeney

Epic Games' strategy of offering weekly free games effectively attracts new users to its store at a lower cost than traditional advertising methods.
fromGameSpot
8 months ago
Video games

Tim Sweeney Says Many Epic Games Store Exclusivity Deals "Were Not Good Investments"

Epic Games Store's focus on giving away free games has proven to be a more successful strategy than investing in exclusives.
more#free-games
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