#whatnot

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#live-shopping
fromFast Company
4 months ago
E-Commerce

Whatnot's CEO on the rise of live shopping.

Whatnot recreates in-store experiential shopping through interactive live streams, driving rapid U.S. growth and influencing retailers while confronting established competitors.
fromNew York Post
5 months ago
E-Commerce

This is the next trillion-dollar industry

Live shopping is rapidly growing into a trillion-dollar U.S. e-commerce channel by combining real-time video engagement, social interaction, and direct seller-buyer connections.
E-Commerce
fromRetail Brew
2 days ago

Whatnot adds Shopify plug-in to grow liveshopping

Whatnot's new Shopify plug-in simplifies live shopping for merchants, integrating it into their existing workflows.
fromWWD
2 months ago

Inside Whatnot's Booming Beauty Resale Business

The resale market - which comprises roughly 8 percent of total fashion and luxury sales globally, per a 2025 Vestiaire Collective study - is becoming a potential growth frontier in beauty, too, as indicated by new data from Los Angeles-based live selling platform Whatnot. Launched in 2019 with a focus on selling collectible figurines via live video auctions, Whatnot has since expanded to other categories including sneakers, jewelry, electronics and beauty and fashion, with the latter two being the platform's fastest-growing categories.
E-Commerce
fromArtnet News
2 months ago

You Can Win a Free Bob Ross Painting This Super Bowl Sunday | Artnet News

Have you ever wanted to own one of the tranquil landscapes of (1942-1995)? Now's your chance to get one for free, during a live game show airing on live shopping marketplace Whatnot ahead of the Super Bowl on Sunday. The event is promising $1 billion in prizes. Ross, the late star of public television's The Joy of Painting, has captivated generations with his soothing voice and cheerful, deftly executed landscapes.
Arts
E-Commerce
fromBusiness Insider
5 months ago

Seven-figure livestream sellers explain how to get started in 2 steps

E-commerce sellers can scale sales using low-cost live selling platforms by leveraging personality, real-time engagement, and community-building rather than high production.
#e-commerce
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