#zillow

#zillow

Many buyers struggle to picture themselves in a home, especially when it's empty or styled differently from their own, the release states. Virtual Staging gives them a quick, interactive way to see how it could look and feel in a style they love. The launch of Virtual Staging is the first major integration Zillow has made since its acquisition of Virtual Staging AI last October.

Zillow, a large real estate listings platform, sought to enhance its media mix by focusing on higher-quality online ad placements and increasing programmatic ads.