With its new 'Athletics' line, Fear of God curates its own mystique
Briefly

Jerry Lorenzo is a master of the grand reveal. Call it swagger, the pastiche of a good businessman, or the vestige of a past career in party promoting: The founder and creative director of Fear of God has built an empire, thanks in part to an almost unparalleled ability to curate mystique.
The installation felt like a vast, imposing setting meant to simulate the experience of being tiny in the face of nature.
Read at Document Journal
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