TikTok's Creator Economy Stares Into the Abyss
Briefly

President Joe Biden said in a statement after the vote that he would sign it in law on Wednesday... The potential consequences of the app disappearing have become more significant.
But the number of Americans who are financially dependent on TikTok has also grown, including a new class of creators with smaller followings who make a living from e-commerce-focused videos.
"This is my livelihood, this is how I am going to feed my child, this is how many people are feeding their children," a Pennsylvania-based TikTok creator named Aubrey who posts under the handle Makeupfresh said.
James Nord, founder of the influencer marketing platform Fohr, said that TikTok disappearing would be an "extinction level event... TikTok disappearing would take a massive chunk out of the potential income for tens of thousands of American creators."
Read at WIRED
[
add
]
[
|
|
]