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The Apple TV Rebrand Aimed For Consistency, But Users Say It's More Confusing Than Ever - SlashGear

Apple removed the plus from Apple TV+, renaming it Apple TV, citing common user usage rather than a major strategic or commercial reason.

Marketing

fromChicago Tribune

2 months ago

Vintage Tribune: Leo Burnett's ad agency, launched in the Great Depression, beat long odds to succeed

Leo Burnett turned apples into a hospitality trademark and built a plain-spoken advertising agency that thrived despite New Deal criticisms of advertising.

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#apple-branding#apple-branding

The Apple TV Rebrand Aimed For Consistency, But Users Say It's More Confusing Than Ever - SlashGear

Vintage Tribune: Leo Burnett's ad agency, launched in the Great Depression, beat long odds to succeed

#apple-branding
#apple-branding