fromYanko Design - Modern Industrial Design News
5 days agoHow to Build a Cult Brand on Your Own Terms: The Black Badger Playbook - Yanko Design
This week's guest is a true original: James Thompson, the mind and hands behind Black Badger. His one-man EDC studio is renowned for its unorthodox materials, luminous rings, and groundbreaking collaborations with luxury watchmakers. Thompson's journey is anything but conventional. From getting expelled from a Swedish university to building a cult brand admired by collectors and celebrities like Robert Downey Jr., his story is a masterclass in resilience, experimentation, and the understated power of letting the work speak for itself.