FilmfromFast Company2 days agoGen Z is suddenly spending more time in one place they used to ignoreGen Z and millennials are significantly increasing movie theater attendance and spending compared to older generations.
Media industryfromBusiness Insider10 months agoYou're about to get ads right before the movie at AMC tooAMC Theaters will begin showing ads before films to improve revenue after a decline in attendance.
Independent filmsfromBusiness Insider11 months agoWednesday is the new Tuesday at AMC this summerAMC Theatres is offering 50% discount on ticket prices for Stubs Members on Wednesdays to increase attendance.