fromwww.mercurynews.com
3 days agoElias: Naming rights could ease California bullet train's financial woes
Imagine the Google Switching Center. Now try on the Sony Pictures In-Railroad Entertainment System. And the Morton's Steakhouse dining car. Naming rights have rescued major California businesses before. Now the chief of the often-belittled California High-Speed Rail Authority (HSR) thinks they may be at least part of the answer to keeping the half-built bullet train system going long enough to actually carry passengers.
US politics



