Marketing tech
fromPractical Ecommerce
4 days agoMixed Reports on AI Ecommerce Traffic
AI-referred visitors show higher engagement and conversion rates, but early data indicates modest overall traffic from AI channels.
Surveys suggest customers want to use AI for shopping and to see AI tools from retailers. In a CI&T survey conducted in 2025, 58% of 1,040 U.S. consumers said retailers should use AI to improve the shopping experience, and almost 75% said they were already using AI tools at least occasionally in their path to purchase. In a separate survey from Gartner last March, 56% of millennials said they would be willing to let AI handle or assist with some of their shopping tasks.
Riskified, a platform for ecommerce fraud prevention, has expanded its AI agent intelligence tool, wherein Riskified retrieves associated risk indicators and resolves an identity programmatically. Riskified acts as a trust agent, providing real-time risk intelligence directly into the shopping experience.
At a time when digital channels increasingly define commercial success, online marketplaces have become essential tools for small and medium-sized enterprises to reach customers and drive revenue. For many SMEs, marketplaces offer a ready-made audience without the significant acquisition costs of standalone ecommerce sites, but the simple act of listing product ranges isn't enough to guarantee results. To succeed, businesses must approach their marketplace presence strategically, optimising every element of their listings for discovery, relevance and conversion.
Dog adoptions have been slower to recover, whereas cat adoptions have really gone fast. For Gen Z workers, many of whom are just starting out in their careers, cats represent a lower barrier to pet ownership. The industry understanding is that they're lower-maintenance, generally lower-cost, and easier to take care of.
A 2025 LinkedIn study found that 80% of C-suite executives believe AI adoption is important and will foster a more innovative workplace culture. Gartner reported in December 2025 that 65% of employees said they are excited to use AI at work. The trend suggests a convergence of three priorities: Management fears their companies will fall behind if they don't adopt AI and automation; Employees use AI because it makes their jobs easier, and the knowledge gained is an important career skill; The cost of off-the-shelf software and development makes AI an attractive alternative.
In today's digital age, where every scroll brings a new sensation, a surprising trend has emerged: dog influencers. These furry personalities are taking social media by storm, captivating hearts and fetching likes in droves. This phenomenon isn't just about cute photos; it's a testament to the power of community and the universal love for our four-legged friends. Let's dive into the world of dog influencers and explore how they've become a staple in American social media culture.
Dog ownership has increased dramatically in many western countries. For example, in the UK there has been an increase from around 8.3 million in 2011 to 13.5 million in 2025. That means that approximately 29% of UK adults own a dog! At least partially this increasing trend of owning a dog is linked to millennials being more likely to have children later in life.
The resale market - which comprises roughly 8 percent of total fashion and luxury sales globally, per a 2025 Vestiaire Collective study - is becoming a potential growth frontier in beauty, too, as indicated by new data from Los Angeles-based live selling platform Whatnot. Launched in 2019 with a focus on selling collectible figurines via live video auctions, Whatnot has since expanded to other categories including sneakers, jewelry, electronics and beauty and fashion, with the latter two being the platform's fastest-growing categories.
A digital product is any non-physical item sold online and delivered electronically. This category encompasses a wide range of offerings: ebooks that teach specific skills, online courses that provide comprehensive training, design templates that save creators hours of work, stock media libraries offering photography and video, printables like planners and checklists, software tools that automate tasks, and audio files ranging from music to guided meditations.
DHL Group and JD.com, China's largest retailer, have partnered to support German brands' growth in China and throughout European markets through JD.com's retail platform, Joybuy. Also, by engaging JD.com's cross-border Jingdong Logistics, German brands can sell directly to more than 700 million Chinese consumers on JD.com.