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Marketing
fromForbes
1 week ago

Spend Wiser And Shine Brighter Beyond Holiday Marketing Campaigns

Prioritize cost-effective, measurable marketing—focus on high-ROI channels, repurpose content, personalize outreach, and invest in sustained, post-holiday campaigns to preserve cash flow and build long-term momentum.
Marketing tech
fromForbes
5 months ago

Structuring Lead Generation Systems For Sustainable Growth

A structured lead procurement strategy prioritizes quality over quantity to optimize ROI.
Defining high-value leads is crucial for effective prospecting and lead generation.
Using CRM software ensures accurate tracking of lead sources and performance.
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