Vital Proteins has launched its first-ever ready-to-drink Collagen & Protein Shake, offering a light chocolate flavor with 30 grams of protein and 10 grams of collagen peptides. This product meets increasing consumer demands for convenience and higher protein intake while providing benefits for hair, skin, nails, bones, and joints. The shake represents a significant departure from traditional collagen powders, catering to first-time users and enhancing accessible wellness routines. The new shake aligns with consumer trends favoring ready-to-drink beverages and added health benefits.
The Vital Proteins Collagen & Protein Shake packs 30 grams of protein per serving along with 10 grams of collagen peptides, supporting multiple aspects of health including hair, skin, nails, and joints.
Consumers are increasingly seeking ready-to-drink beverages for added convenience in meeting their nutrition needs, with nearly three-quarters aiming to boost their protein intake in the last year.
The introduction of this ready-to-drink shake represents a significant shift by Vital Proteins to provide a convenient method for both new and existing customers to incorporate collagen into their routines.
The shake's additional benefits beyond protein make it a multifunctional product that responds to consumer demands for greater value in ready-to-drink beverages.
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