""Microsoft's disclosure of 15 million Microsoft 365 Copilot paid users represents disappointing uptake of the tool - just 3.3% of the 450 million-strong Microsoft 365 user base, despite reorganizing the Microsoft 365 product and go-to-market around Copilot," said J.P. Gownder, vice president and principal analyst at Forrester."
""My take is that businesses are still trying to figure out the best way to use Microsoft 365 Copilot, and are hesitant to take on another expense without knowing how it will help their worker productivity," said Jack Gold, principal analyst at J. Gold Associates."
""contractual renewals and obligations that enterprises have to navigate, rather than simply adding on to existing contracts with Microsoft. It's a similar situation to how enterprises viewed the migration to Microsoft 365 originally," Gold said."
Microsoft reported 15 million paid Microsoft 365 Copilot seats. Copilot Chat is available to Microsoft 365 customers at no extra cost and reportedly has multiples more enterprise chat users, though specific figures were not provided. The 15 million paid seats equal roughly 3.3% of a 450 million Microsoft 365 user base, a rate characterized by industry observers as disappointing uptake. Businesses remain hesitant to add paid Copilot seats without clearer evidence of productivity benefits. Adoption is expected to rise over the next couple of years and will likely be tied to contractual renewals and obligations. Copilot launched in late 2023 as a paid add-on embedded in Word, Teams, and Outlook and is positioned as an AI agent.
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