
""The Academy is an international organization, and this partnership will allow us to expand access to the work of the Academy to the largest worldwide audience possible - which will be beneficial for our Academy members and the film community. This collaboration will leverage YouTube's vast reach and infuse the Oscars and other Academy programming with innovative opportunities for engagement while honoring our legacy.""
""The Oscars are one of our essential cultural institutions, honoring excellence in storytelling and artistry," YouTube CEO Neal Mohan added. "Partnering with the Academy to bring this celebration of art and entertainment to viewers all over the world will inspire a new generation of creativity and film lovers while staying true to the Oscars' storied legacy." This is the first major awards show to move to YouTube, and it is the first time that the content platform has invested in airing a legacy program like the Oscars."
On December 17 the Academy Awards announced that the Oscars ceremony will move to YouTube, with the transition occurring after the current broadcast deal with Disney's ABC ends in 2029. After that date, red-carpet footage, behind-the-scenes material, and Governors Awards video will be freely available worldwide and exclusively on YouTube. The Academy and YouTube described a multifaceted global partnership intended to expand access, leverage YouTube's reach, and create innovative engagement opportunities while honoring the Oscars' legacy. YouTube framed the move as a way to inspire new generations of creators and film lovers. This marks the first major awards show to shift to YouTube.
Read at Vulture
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