"The Woman Who Loves Luxury Goods 2 is an almost perfect name, because it instantly lets the viewer know that a) there is a woman in this film, b) the woman loves luxury goods and c) this is a sequel."
"For the most part, the new titles have always improved on them. Lingering vagueness... Bad Santa manages to sell about 80% of what the film sets out to achieve, but there is still a lingering vagueness."
The sequel to The Devil Wears Prada faces challenges in attracting an audience due to its title. The title may mislead viewers unfamiliar with the original film, leading to misconceptions about its genre. A proposed alternative title, The Woman Who Loves Luxury Goods 2, effectively communicates the film's focus on a woman and her passion for luxury. The article also discusses how many films have benefited from title changes in different markets, often resulting in clearer and more appealing names.
Read at www.theguardian.com
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