"You may not realize it, but AI is part of many of our routines. Do you ever wonder how a simple search on the internet or casual browsing somehow drops the exact product you've been searching for right in front of you? That's AI pulling the strings. AI is so deeply embedded in our online experiences that many of us don't even realize it's influencing them."
"You may have imagined a future like this, but probably not at this speed. With every passing day, another tool gets launched, providing another reminder that the pace isn't slowing down. For business leaders and marketers, the question isn't whether change is happening but whether your brands and marketing strategies are evolving quickly enough to keep pace. Dependence on AI doesn't just shape how consumers behave today; it's also changing the way search engines rank websites."
AI is embedded in everyday online routines and drives product discovery through search, browsing, voice assistants, social media recommendations, chatbots and AI-driven search results. The pace of AI tool development is rapid and accelerating. Brands and marketers must ensure marketing strategies and website readiness evolve to match changing consumer behavior and search ranking mechanisms. A set of simple tests can identify whether a site is ready for AI-driven search or at risk of being overlooked. These tests allow measurement of site visibility and content effectiveness, replacing guesswork with concrete areas for improvement such as brand visibility checks via targeted Google searches.
Read at Forbes
Unable to calculate read time
Collection
[
|
...
]