The APOS conference has gained prominence as a central meeting place for influential figures in film and media across Asia. Attendees include executives from major companies like Netflix, Google, and HBO, reflecting the changing landscape of media consumption driven by mobile and broadband growth. Executive Director Vivek Couto emphasizes the need for the industry to adapt to disruptions, focusing on innovative monetization strategies and local market scalability. The agenda targets the integration of AI and explores new opportunities in sports and entertainment monetization.
At APOS 2025, we're focused on helping the industry navigate through disruption and opportunity. The next wave of monetization is here, and it's not just about more eyeballs, but better economics.
Tech giants in Asia such as Google, Meta, Netflix and Amazon have been benefitting from growth in mobile screen, smart TV and fixed broadband usage across the continent.
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