Amazon Prime Video ads are about to get more intrusive
Amazon is introducing new ad formats within Prime Video, including pause-activated ads, to promote products and engage viewers with interactive features. [ more ]
What All the Big Streamers Are Telling Advertisers
The traditional TV upfronts are making a comeback as streaming services like Netflix, Disney+, and Amazon now embrace advertising to boost profits. [ more ]
This New Netflix, Peacock, and Apple TV+ Bundle Comes With a Catch
Bundling multiple streaming services is a new trend in the industry, with companies like Comcast offering exclusive bundles to their existing customers. [ more ]
Comcast Plans Streaming Bundle With Netflix, Apple TV+
Comcast plans to offer a bundle named StreamSaver with Peacock, Netflix, and Apple TV+ at a discount to attract subscribers and compete with other streaming services. [ more ]
Data Dazzles Ahead of the TV Upfronts | AdExchanger
TV Upfronts now include ecommerce giants and tech players, shoppable TV is a key focus, buyers seek flexibility, and streamers feel pressure to make services profitable. [ more ]
Buy A PS5 Slim, Get A Free Backbone Controller For Remote Play
Your smartphone can serve as a portable PS5 for gaming on the go, especially with a Backbone controller.
A free Backbone controller (valued at $100) is available with the purchase of a PS5 Slim, making gaming more accessible.
Accessing a library of games on smartphones is easy, with services like Netflix, Crunchyroll, Apple Arcade, and Remote Play via Xbox and PlayStation. [ more ]
People have mixed feelings about Apple's iPad Pro and strongly dislike a recent ad. The Vergecast discusses Apple news, streaming costs, and current tech industry developments. [ more ]
Netflix advertising is booming: More than 40 million users are now on its ad-supported tier
Netflix is rapidly growing its ad-supported subscription option, surpassing the total number of subscribers of competitors like Peacock and Apple TV+. [ more ]
Netflix is pivoting away from reporting subscriber growth and average revenue per user every quarter, sparking discussions on transparency in the streaming industry. [ more ]
The Most Underrated Sci-Fi Streaming Service Could Suddenly Be More Accessible
Streaming services evolve to mimic traditional TV giants via bundles, offering diverse content and reach like Comcast's StreamSaver with Peacock, Netflix, and Apple TV+. [ more ]
Tubi has experienced rapid growth in total U.S. viewing time, with over 60% increase, surpassing other streamers in April, and attracting a significant number of cord-cutters and unreachable viewers. [ more ]
MLB, Roku In Talks Regarding Sunday Morning Broadcasts
MLB is in advanced talks with Roku for Sunday morning broadcasts due to Peacock's failed renegotiation, hinting at changing broadcasting landscapes. [ more ]
Future of TV Briefing: Sneak peek at 'The Future of TV' video series
The streaming ad industry is facing challenges due to fragmentation across services, audiences, identity technology, and measurement ecosystem. [ more ]
Future and Metro Boomin's Second Joint LP Opens at No. 1
Future and Metro Boomin released successful joint albums ahead of Taylor Swift's new album, attracting significant sales and streaming numbers. [ more ]
How GenAI Is Poised To Disrupt $30 Billion CTV Advertising Industry
Connected TV (CTV) is a rapidly growing sector in digital advertising, attracting advertisers for its combination of big-screen storytelling and digital optimization capabilities. [ more ]
Posing for Pics with Brad's Mom - The TouchArcade Show #588
Avoid buying a home due to ongoing expenses like potholes causing tire replacements. Exciting discussions on Fallout TV series and Apple allowing emulators in App Store. [ more ]
AMC to pay $8M for allegedly violating 1988 law with use of Meta Pixel
AMC has proposed an $8.3 million settlement to subscribers of its streaming services due to allegations of illegally sharing subscribers' viewing history with tech companies.
The settlement comes in response to a violation of the Video Privacy Protection Act (VPPA), which prohibits sharing private viewing information without consent. [ more ]