Procter & Gamble's decision to lay off up to 7,000 jobs, or about 6% of its workforce, reflects its struggles with rising tariff-related costs and changing consumer sentiments.
In recent months, high-profile brands like Target and Bud Light have scaled back on LGBTQ+ visibility in response to organized right-wing backlash and concerns over economic repercussions.
Coca-Cola has emerged as a resilient choice for investors, maintaining a strong market position despite economic challenges, boasting continuous dividend increases for 63 years.
We want the economy to keep rolling smoothly in the background while we live our lives. So when we see this great uncertainty, it only adds to the stress that we're already trying to manage.
How any consumer, or business, is meant to plan ahead in such an environment is beyond me, with this degree of policy uncertainty also making it impossible for market participants to accurately price risk, or discount the future policy path.