BusinessfromBusiness Insider2 weeks agoShe helped launch Pfizer's COVID-19 vaccine in the depths of the pandemic. Now, she's planning her next act.Sally Susman will leave her position at Pfizer at the end of 2025 after nearly two decades of service.
fromwww.housingwire.com1 month agoSF real estateAnywhere welcomes Barri Rafferty as chief communications officerBarri Rafferty has been appointed as the new chief communications officer at Anywhere Real Estate.Her role includes leading public relations, communications, and government relations.
Marketing techfromForbes1 month agoWhy Brand Messaging Falls Apart Inside The Building, And How To Fix ItConsistent brand messaging is crucial across all levels of an organization to avoid confusion and maintain credibility.
fromHackernoon1 month agoHow Kalshi Fabricated an xAI Partnership That Never Existed | HackerNoonKalshi's misleading partnership announcement with Elon Musk's xAI brings scrutiny to their corporate practices, especially amid regulatory considerations.
Social media marketingfromForbes2 months agoWhen The CEO Is The Corporate Brand: How To Manage Reputational RisksToday's CEOs act as brand ambassadors, intertwining their personal brands with their companies.The pressure on CEOs to maintain authenticity while managing reputational risks is unprecedented.
fromForbes4 months agoWhy Jeff Bezos' 'Future Press Release' Strategy Matters In 2025Press releases are vital tools for building trust and credibility in today's fast-paced information environment.
fromFast Company4 months agoHow bogus stories about Amazon laying off 14,000 managers spread like wildfire across the internetAmazon is not laying off 14,000 managers; this rumor exemplifies the spread of false news in media.
Social media marketingfromAxios4 months agoCommunicator Spotlight: Sona Iliffe-Moon of YahooImportance of authenticity in brand communicationSyncing marketing and communications enhances effectivenessLeveraging AI can help scale communications efforts