#heineken
#heineken
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#social-media
Social media marketing
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9 months agoHeineken, Joe Jonas Stage a Social Media Armageddon | Muse by Clios
Heineken's campaign promotes real-life connections over social media distractions, emphasizing the importance of engaging with others offline.
fromwww.bbc.com
3 weeks agoConcerns over Heineken's Bakerl0.0 line rebrand
Signage along central London Bakerloo line stations are being rebranded as "Bakerl0.0" and "Waterl0.0" as part of an advertising campaign by Heineken to promote its zero alcohol products. Emma Vogelmann from Transport for All said getting around London with confidence and ease depended on having "consistent, recognisable information across the Tube network". Transport for London (TfL) said advertising campaigns provide additional funding and are "fully assessed to ensure they do not impact services, staff or customers".
UK news
Environment
fromwww.theguardian.com
3 months agoTrouble brewing: Maya people in Yucatan fear new Heineken plant's thirst for water
Maya communities in Yucatán oppose Heineken's planned brewery, citing threats to water supplies, lack of consent, and government-backed industrial projects harming rights and environment.
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