#k-beauty
#k-beauty

Digital life

Everyone's talking about: Korean skincare - is there any science to back up its massive popularity?

DC food

A Spring Guide to Shopping in New York City

New stores, including boutiques and bookstores, are opening across the city, enhancing the local shopping experience with unique offerings.

fromAol

Startup companies

7 fastest-growing business trends in retail and e-commerce

Responding to consumer demand for convenience, sustainable products, and personalized experiences drives growth in retail and e-commerce.

DC food

fromThe Strategist

A Spring Guide to Shopping in New York City

New stores, including boutiques and bookstores, are opening across the city, enhancing the local shopping experience with unique offerings.

fromAol

Startup companies

7 fastest-growing business trends in retail and e-commerce

Fashion & style

How South Korea is using K-beauty trend to boost soft power

Fashion & style

How South Korea is using K-beauty trend boost soft power

Fashion & style

Beauty as strategy: Why K-beauty is also a political success

K-beauty is a global phenomenon driven by South Korea's cultural exports and strategic use of soft power.

Startup companies

I studied abroad in South Korea at 18. I loved it so much I built a business here - and learning 'nunchi' helped me succeed.

A foreign entrepreneur in South Korea built a cosmetic business, faced investor bias and cultural barriers, and bridged gaps by learning Korean "nunchi".

Fashion & style

How South Korea is using K-beauty trend to boost soft power

Fashion & style

How South Korea is using K-beauty trend boost soft power

Fashion & style

Beauty as strategy: Why K-beauty is also a political success

Startup companies

I studied abroad in South Korea at 18. I loved it so much I built a business here - and learning 'nunchi' helped me succeed.

Fashion & style

Behold, The Buzziest K-Beauty Skin Care Brands To Know In 2026

fromCN Traveller

1 month ago

Fashion & style

South Korea skincare: these are the products I buy every time I visit, as a beauty editor of 15 years

fromwww.theguardian.com

London startup

From snail slime to salmon sperm: the K-beauty boom hits UK high streets

Alternative medicine

40 Beauty Products From Asian-Owned Brands With Results That'll Convince You Magic Is Real

35 Products You'll Take One Look At And Think "You Belong With Meeeee"

Belif Aqua Bomb SPF 45 provides sun protection and hydration, essential for effective skincare.

Alternative medicine

fromWho What Wear

I Never Thought I'd Say This, But Salmon Sperm Might Be the Secret to Youthful, Glowing Skin

The 'salmon sperm facial' is a trending skincare treatment praised for its regenerative properties from PDRN, a compound found in salmon sperm.

Behold, The Buzziest K-Beauty Skin Care Brands To Know In 2026

K-beauty combines science and skincare, offering effective products that enhance routines and deliver results like the coveted glass-skin look.

fromCN Traveller

1 month ago

Fashion & style

South Korea skincare: these are the products I buy every time I visit, as a beauty editor of 15 years

London startup

fromwww.theguardian.com

From snail slime to salmon sperm: the K-beauty boom hits UK high streets

Korean beauty products are becoming popular in UK high streets due to social media influence and unique ingredients.

Alternative medicine

40 Beauty Products From Asian-Owned Brands With Results That'll Convince You Magic Is Real

Food & drink

35 Products You'll Take One Look At And Think "You Belong With Meeeee"

fromWho What Wear

Alternative medicine

I Never Thought I'd Say This, But Salmon Sperm Might Be the Secret to Youthful, Glowing Skin

more#skincare

fromwww.archdaily.com

1 month ago

SEOUL FRAME by HE:ARTS / RVMN

K-Beauty continues to grow, with increasing global and domestic interest. In particular, visitors to Korea now engage with everyday beauty experiences such as hair salons, dermatology clinics, and beauty brand pop-ups as key parts of their travel itineraries.

Berlin

3 months ago

Omakase Designs, Fruit Peel Nails, & More K-Beauty Mani Trends To Know

Korean nail artists drive maximalist manicure trends with textured, experimental designs like builder gel, jelly, sweater, denim, tattoo, and omakase nails.

4 months ago

These 8 beauty, fashion, and lifestyle items are already shaping the 2026 aesthetic

Skinny shoes, digital cameras, and clean-girl makeup reigned supreme in 2025.

Fashion & style

4 months ago

Ulta Beauty says its bet on K-beauty is paying off

Ulta Beauty's expansion of exclusive K-beauty brands is boosting skincare sales and attracting new, younger customers while lifting overall revenue and stock performance.

4 months ago

Meet "Barcode Nails," The Mesmerizing K-Beauty Mani Trend Taking Over TikTok

Barcode nails use magnetic polish and horizontal soft-focus stripes to create a minimalist, luminous K-beauty manicure that photographs well and is primed to go viral on TikTok.

fromThe Verge

I wish this $169 deal was around for the viral TikTok skincare wand when I got one

I'm a skincare dork. So much so that two Black Fridays ago, I bought Medicube's viral fancy pants skincare wand for $215. In the dark ages of 2023, you couldn't even buy Medicube's products on Amazon so I felt pretty, pretty slick getting 40 percent off of a $330 luxury skincare device. Well, I sure do feel salty now because Amazon has a deal on a fancier, limited edition version of the Medicube Booster Pro plus the company's TXA Niacinamide serum for $169.

Gadgets

fromScary Mommy

The Best New Beauty Products Of 2025, From Someone Who Tries Them For A Living

Affordable e.l.f. lip oil, Medicube PDRN pink collagen cream, and Cécred hair oil excel in pigmentation, hydration, anti-aging effects, and fragrance-driven hair protection.

fromThe Business of Fashion

Beauty's New Rules of Discovery Commerce

TikTok Shop's rapid growth has compressed the beauty purchase funnel, driving major sales increases and requiring new product, creator, and platform strategies.

Medicine

I Tried Letybo, The "K-Tox" That Everyone's Talking About

Letybo, a Korean botulinum toxin A neuromodulator, relaxes muscles to smooth wrinkles and is FDA-approved in the U.S. for glabellar lines.

fromTime Out New York

A free K-beauty pop-up by TikTok stars takes over SoHo this December

A creator-led K-beauty pop-up called Beauty Bakery New York will open in SoHo December 9–15 featuring top TikTok creators and 20+ Korean brands.

Science

I Tried The Salmon-Sperm Facial Jennifer Aniston & Kim Kardashian Love

Salmon-derived PDRN stimulates collagen and elastin, promotes wound healing and skin rejuvenation, and is applied topically after microneedling/laser but not FDA-approved for injection.

Shay Mitchell Is Being Called Out After Releasing A Skincare Line For Kids

Shay Mitchell launched Rini, a K-beauty-inspired kids' skincare line including hydrogel and sheet masks, prompting public backlash questioning its necessity.

Wellness

fromCN Traveller

The secret to Korean beauty: four K-Beauty founders on how to look after your skin

Korean skincare prioritizes ritualized, consistent routines combining traditional philosophy and modern innovation to achieve hydration, balance, and visible skin results.

Startup companies

fromwww.amny.com

KOOM Festival 2025 showed the beauty of Korean culture and ingenuity, one dream at a time | amNewYork

KOOM Festival 2025 united Korean founders, artists, investors, and creators to showcase Korean innovation, culture, and startups to over 10,000 attendees.

Inside my Olive Young skincare and K-beauty fever dream

Olive Young is a major Korean beauty retailer expanding to the U.S., opening its first Los Angeles store in early 2026, with multi-floor K-beauty megastores.

Ulta Beauty CEO says Gen Alpha prefers to shop IRL

"What we're seeing with the Gen Alpha consumer is, yes, they'regetting their information online, but they really, really like that experience in store. They like trial. They like hands-on," Steelman said.

E-Commerce

Marketing

A K-beauty turf war is brewing in the US

U.S. beauty retailers are securing exclusive partnerships with Korean brands to capture the growing K-beauty market before Olive Young's 2026 U.S. debut.

fromwww.bbc.com

Is waiting in a 12-hour queue the new cool thing to do? These people think so

Queuing has transformed into a social, communal activity where people seek camaraderie, excitement, and shared experiences at retail and cultural events.

Startup companies

fromFortune Europe

26-year-old MBA student launches Byroe and it's now stocked in Sephora | Fortune Europe

Amy Roe moved from South Korea to Columbia Business School, used MBA market research to develop a Korean-heritage, superfood-infused skincare line.

Social media marketing

fromMarketing Dive

Inside Peach & Lily's unconventional influencer marketing strategy

Peach & Lily raised engagement fivefold by seeding unbranded product samples to influencers and prioritizing product-led, education-focused storytelling over trend-driven tactics.

8 months ago

K-Beauty Lip Tints Will Make You Want To Throw Away All Your Lipstick

Korean lip tints offer superior hydration and color, featuring advanced ingredients, unique textures, and effective formulations.

Cocktails

10 months ago

Sunset Flush, Watercolor Cheeks, & More Blush Trends You'll See This Summer

Sunset-inspired blush trends this summer focus on warm tones and innovative application techniques for a natural, radiant look.

fromPage Six

Page Six editors are swapping foundation for this 'magic' CC cream: 'Would be lost without it'

Erborian's CC Crème is a transformative K-beauty product that has replaced foundation for several beauty editors.

Everyday cooking

40 Products You Always Say You're Going To Buy And Then Never Do...Take It From This List, It's Time To Buy Them

The Pink Stuff cleaning paste effectively removes stubborn stains and dirt from various surfaces with ease.

38 Reliable Products For Thirtysomethings Who Want To Get Their Money's Worth

"I've been looking for a physical sunscreen with minimal ingredients, and this one really impressed me. It's affordable and actually protects my skin. I don't think I'll ever switch!" - Lisbet Fonseca Moreira

SF food

Everyday cooking

30 Cult-Favorite Beauty Products That'll Make You Say, "Yeah, I Get The Hype"

E.l.f.'s cleansing balm offers effective makeup removal and hydration at an affordable price.

Anua's cleansing oil is praised for its ability to eliminate blackheads and enhances the double cleansing routine.

20 Of The Best Lip Oils For A Glossy, Hydrated Pout

The Nooni tinted lip oil offers lightweight moisture and a natural tint, making it a favorite among users for its soothing properties.

Startup companies

fromMiami Herald

7 fastest-growing business trends in retail and e-commerce

Retail and e-commerce sectors offer significant opportunities for entrepreneurs despite economic and geopolitical challenges.

fromWho What Wear

This Affordable Korean Skincare Line Launched at Target-I Tried It, and My Skin Is Happier Than Ever

Korean skincare significantly improves skin health and texture, as evidenced by the user's experience with Round Lab products.

24 Korean Beauty Products You Probably Haven't Heard Of Yet But Should Totally Try This Spring

Peripera's glowy lip tint is long-lasting, hydrating, and enhances lips with beautiful color.

The blurring pudding pot creates a soft matte finish but requires lip prep for optimal results.

fromwww.theguardian.com