#marketing-kpis

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fromHubspot
1 week ago

How successful marketing teams are optimizing performance in 2026 (and what metrics they're tracking)

HubSpot's 2026 State of Marketing report uncovered some good news: 65% of marketers are meeting or exceeding their performance benchmarks. But that success doesn't happen by accident. Behind those results are clear priorities, rigorous testing, and a sharp focus on the right metrics. This post explores how the most successful teams are optimizing performance in 2026, and which KPIs they trust most to guide their decisions.
Marketing
Growth hacking
fromHubspot
4 months ago

These marketing KPIs will help you predict and scale revenue growth by 10x

Specific leading marketing KPIs, not traditional lagging metrics, enable subscription companies to predict and scale future revenue growth.
Marketing
fromMarTech
4 months ago

20 strategic planning tips for marketers preparing for 2026 | MarTech

Create a concise, measurable, scenario-ready 2026 marketing plan that aligns company priorities, embeds KPIs, and prepares for AI and geopolitical uncertainty.
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