fromForbes2 months agoCrisis Prevention Lessons From Ads And Promotions That BackfiredNike's recent ad campaign misused a Holocaust remembrance phrase, highlighting the importance of sensitivity in marketing to avoid public backlash.
Food & drinkfromTasting Table4 months ago11 Discontinued Sodas That Don't Deserve A Comeback - Tasting TableSoda consumption in the U.S. is declining, with health concerns prompting consumers to reconsider their beverage choices.
fromBusiness Matters4 months agoSME Marketing 'Mistakes' You'll Make - Don't Beat Yourself UpRecognizing and learning from marketing mistakes is essential for success in SMEs.Keeping marketing as a priority requires proactive measures and triggers.
Marketing techfromForbes5 months agoCouncil Post: 20 Big Marketing Mistakes That Ruin Brand ConsistencyBrand consistency is vital for trust and recognition.Marketers often make unconscious mistakes that weaken brand identity.Alignment across departments is essential for cohesive branding.Avoid chasing trends that conflict with core brand values.