#marketing-tactics

[ follow ]
fromwww.theguardian.com
4 days ago

Why we need a right not to be manipulated

Manipulation of consumers involves tactics that exploit emotional vulnerabilities and obscure essential information, leading to unintended commitments and losses.
Real estate
fromSFGATE
1 week ago

The $1 Home Marketing Tactic Is Rising Steadily as Sellers Try to Get Creative

A marketing tactic featuring $1 listings for homes is gaining traction, attracting potential buyers in a challenging real estate market.
fromEntrepreneur
4 weeks ago

How to Harness Prime Day Traffic Without Slashing Prices | Entrepreneur

Amazon Prime Day presents opportunities for retailers to increase sales through strategic planning and marketing.
fromHackernoon
4 years ago

InternationalDriversAssociation.com Implicated in Bizarre PR Spam Frenzy | HackerNoon

The entire scheme runs on the absurdity of pairing meaningful academic discussions with a blatant marketing ploy, showcasing the lengths to which some entities will go for backlinks.
Privacy professionals
Marketing tech
fromMarTech
1 month ago

Real persuasion doesn't require manipulation | MarTech

Ethical marketing focuses on genuine persuasion, aiding customer decisions, while manipulation erodes trust.
fromNew York Post
2 months ago

Advertising expert lifts lid on McDonald's nugget claim

Fast food marketing uses nuanced language to mislead consumers about product ingredients.
fromIT Pro
2 months ago

What is AI washing?

AI washing misleads consumers about the true capabilities of tech products, complicating the market for genuine AI innovations.
fromMarTech
3 months ago

5 tactics to make your B2B content hit harder and stick longer | MarTech

Effective B2B content should prioritize quality, visual identity, and engaging headlines to connect with target audiences.
Media industry
fromRolling Stone
3 months ago

Five Expert Strategies to Boost Sales and Retain Customers in a Down Market

Businesses should prioritize existing customers to stabilize revenue and build loyalty.
Targeted high-value incentives can effectively drive repeat sales and referrals.
Transparency and honest deals enhance customer connection and sales.
Effective brand positioning and consistent engagement increase customer retention.
Marketing
fromEntrepreneur
7 months ago

Don't Bank on Holiday Sales to Save Your Bottom Line - Here's How to Engage the Discount-Driven Customer Year-Round | Entrepreneur

Retail brands must develop year-round customer engagement strategies beyond holiday sales to mitigate risks in a discount-driven marketplace.
Marketing
fromBored Panda
7 months ago

Evil Marketing Techniques That Companies Don't Want You To Know About (91 New Pics)

Deceptive marketing tactics can mislead consumers into making impulsive purchases, emphasizing the need for careful evaluation before buying.
fromPsychology Today
8 months ago

Why We Shop on Black Friday

Black Friday deals often present themselves as the best discounts of the year, but in reality, many items are priced similarly or even lower during other sales.
Miscellaneous
[ Load more ]