#consumer-psychology

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Digital life
fromApartment Therapy
3 days ago

I Started Using the "CD" Method for Online Shopping, and It's Saved Me Nearly $600 in a Month

Utilizing a 'checkout day' method can help control online shopping urges and manage spending effectively.
fromHarvard Business Review
1 week ago

The Risks of Offering "Free" Goods and Services

"Many organizations mistakenly believe that offering free products or services will boost adoption and goodwill. However, this strategy often leads to hidden costs and unintended consequences."
Non-profit organizations
#marketing-strategy
fromForbes
1 week ago
Marketing tech

The Science Of Storytelling: How Neuromarketing Builds Emotional Loyalty

Storytelling is a powerful marketing tool that builds emotional connections and drives customer loyalty.
fromTasting Table
5 months ago
Miscellaneous

Why Reddit Believes The Starbucks For Life Game Is A Sham - Tasting Table

Starbucks For Life game has low chances of winning major prizes, with only five grand prizes available.
Marketing tech
fromForbes
1 week ago

The Science Of Storytelling: How Neuromarketing Builds Emotional Loyalty

Storytelling is a powerful marketing tool that builds emotional connections and drives customer loyalty.
more#marketing-strategy
Dining
fromTasting Table
1 month ago

The Psychology Behind Restaurant Lighting And How It Influences Diners - Tasting Table

The ambiance, especially lighting, is crucial for enhancing dining experiences, affecting customer behavior and overall satisfaction.
Food & drink
fromNew York Post
1 month ago

These are the psychological tactics restaurants use to manipulate you to spend more money

Restaurants employ psychological tactics to influence customer spending.
Menu design and ambiance are crafted to manipulate choices.
#marketing
fromThe Cool Down
2 months ago
Marketing tech

Shopper warns of sneaky email trap after trying to opt out: 'Even when you unsubscribe, you will still receive [them]'

fromThe Cool Down
2 months ago
Marketing tech

Shopper warns of sneaky email trap after trying to opt out: 'Even when you unsubscribe, you will still receive [them]'

more#marketing
fromForbes
5 months ago

Council Post: Aspirational Marketing: Balancing Dreams And Reality In Brand Storytelling

Aspirational marketing effectively connects consumers with a vision of their ideal selves, making them more likely to pursue products that embody those aspirations.
Marketing
fromPsychology Today
6 months ago

Why We Shop on Black Friday

Black Friday deals often present themselves as the best discounts of the year, but in reality, many items are priced similarly or even lower during other sales.
Miscellaneous
Marketing
fromwww.nytimes.com
9 months ago

The TikTok to Hollywood Pipeline

Viral fame can lead to unexpected opportunities, like TV adaptations, reflecting the interconnectedness of social media and traditional media.
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