#zero-click-search
#zero-click-search

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What Every CMO Needs To Know About The Zero-Click World

Nearly 60% of Google searches now end without a single click to any website, indicating a fundamental shift in how buyers discover and evaluate solutions.

Marketing

fromSearch Engine Roundtable

4 weeks ago

Daily Search Forum Recap: July 3, 2025

Since the release of Google AI Overviews a year ago, zero-click searches have dramatically increased, indicating a significant shift in user search behavior.

Digital life

fromSearch Engine Roundtable

4 weeks ago

Similarweb Says No Clicks From Google Grew From 56% to 69% Since AI Overviews

Since the launch of Google AI Overviews in May 2024, zero-click search grew by 13 percentage points, reaching 69% in May 2025, while organic traffic to news sites declined significantly.

Digital life

fromDigiday

2 months ago

How the semantics of search are changing amid the zero-click era

AI-assisted search tools are redefining marketing practices and user interactions with search.

Zero-click search is increasingly common, changing the nature of how users find information online.

Marketing tech

fromForbes

2 months ago

How Small Businesses Can Survive The Massive Change In Google Search

Zero-click search is reshaping how customers find businesses online.

Business owners need to adapt their digital marketing strategies to thrive in zero-click search.

Maintaining an updated Google Business Profile is crucial for local search visibility.

Creating content that answers specific customer questions is vital for online engagement.