#real-time-bidding

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#programmatic-advertising
fromAol
1 week ago
Marketing tech

Amazon Web Services Debuts Real-Time Bidding Service for Advertisers, Media

fromVariety
1 week ago
Marketing tech

Amazon Web Services Debuts Real-Time Bidding Service for Advertisers, Media

fromAol
1 week ago
Marketing tech

Amazon Web Services Debuts Real-Time Bidding Service for Advertisers, Media

fromVariety
1 week ago
Marketing tech

Amazon Web Services Debuts Real-Time Bidding Service for Advertisers, Media

more#programmatic-advertising
Marketing tech
fromAdExchanger
1 week ago

AWS Launches A Cloud Infrastructure Service For Ad Tech | AdExchanger

AWS launched RTB Fabric to provide lower-latency, lower-cost cloud infrastructure and streamlined integrations for real-time bidding and ad tech data transfer.
Marketing tech
fromDigiday
1 week ago

Amazon's next frontier in advertising: the cloud infrastructure it runs on

Amazon launched AWS RTB Fabric, a managed cloud network and RTB Broker to run programmatic advertising with single-digit millisecond latency and dramatically faster integrations.
Marketing tech
fromAmazon Web Services
1 week ago

Introducing AWS RTB Fabric for real-time advertising technology workloads | Amazon Web Services

AWS RTB Fabric is a fully managed real-time bidding service providing single-digit millisecond latency, high-performance network connectivity, and significantly lower networking costs without colocation.
#retail-media
Marketing tech
fromDigiday
5 months ago

Advertisers push to standardize real-time auctions in retail media

Real-time bidding is gaining traction among marketers in retail media networks for enhanced ad buying control.
Marketing tech
fromDigiday
5 months ago

Advertisers push to standardize real-time auctions in retail media

Real-time bidding is gaining traction among marketers in retail media networks for enhanced ad buying control.
more#retail-media
fromBloomberglaw
5 months ago

California Firms Can't Use Blinders on Real-Time Bidding Suits

These class actions could have a significant effect on how companies engage in digital advertising in the future, and being willfully blind to their progress only exposes companies to increased litigation exposure.
Privacy technologies
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