Amazon Execs Paul Kotas & Mike Hopkins Kick Off Tech Giant's First Upfront, Touting Prime Video As A "One-Stop Shop" For Viewers And Advertisers
Briefly

Today is all about how we're bringing together the vast reach of Prime Video with ad tech that leverages Amazon's billions of customer signals. ... We've been working toward this moment for years, which is why being on this stage means so much.
With an average of 200 million global customers, 115 million in the U.S., Prime Video is 'the largest global ad-supported streaming service.' Netflix has more overall subscribers, but its ad effort is nascent.
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