"Google Search ranking volatility is heating up again, this was kicked off yesterday. Google is rolling out early access to Gemini for Home voice assistant. Google Merchant Center added preferred audience for promotion targeting. Google Local Service Ads is testing reviews and overviews buttons. Google has an undocumented Google user agent named GeminiiOS. And Google partially lost in its ad tech monopoly case."
"Technical SEO: don't just submit the sitemap index file in Google Search Console, you'll need to submit all important sitemaps individually also. When I get access to a clients GSC, often for very large sites, I unfortunately don't, Brodie Clark on X This will be interesting to follow over time. Just launched, only 26 urls indexed, no favicon in the SERPs yet, no search visibility yet, and a handful of links. Google even thinks you meant 'wikipedia' when searching for Grokipedia, Glenn Gabe on X"
Google Search ranking volatility has increased, signaling changes in signal weighting or algorithm updates. Early access to Gemini for the Home voice assistant is rolling out, expanding AI-driven voice capabilities. Google Merchant Center added a preferred audience option to target promotions more precisely. Google Local Service Ads is testing reviews and overviews buttons to enhance local advertiser engagement. An undocumented Google user agent labeled GeminiiOS was detected. Google suffered a partial legal defeat in an ad tech monopoly case. Community threads also highlighted Lens image transformations, sitemap submission best practices, a new site with limited indexing, and YouTube policy tightening on gambling and violent gaming content.
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