#athletic-footwear

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European startups
fromEntrepreneur
4 days ago

This Shoe Company Hit $3.8 Billion in Sales -Here's How It Plans to Avoid 'Pitfalls' That Battered Allbirds

On aims to balance serious athletic branding with mainstream appeal while focusing on innovation and performance technology.
Running
fromwww.businessinsider.com
4 days ago

This $500 shoe is about to take over your running club convos

Kenyan Sabastian Sawe and Ethiopian Yomif Kejelcha broke marathon records wearing Adidas' new 'supershoe' during the London Marathon.
#nike
from24/7 Wall St.
2 weeks ago
Business

Ben Carlson Exposes Nike's Paradox: Premier Brand, Terrible Stock

Nike remains a leading brand in athletic footwear but has significantly underperformed as an investment, with shares down 66% over five years.
from24/7 Wall St.
4 months ago
Business

Nike's Hard Crash Won't End

Nike's weak quarter reflects intensified competition and a China-driven sales decline that undermine growth expectations and pressure its valuation.
Business
from24/7 Wall St.
2 weeks ago

Ben Carlson Exposes Nike's Paradox: Premier Brand, Terrible Stock

Nike remains a leading brand in athletic footwear but has significantly underperformed as an investment, with shares down 66% over five years.
more#nike
fromInsideHook
2 months ago

On's High-Tech Innovations Are on Full Display in the Latest Cloudmonster Collection

The just-launched Cloudmonster 3 Collection introduces a trio of reengineered silhouettes to the already-robust Cloudmonster lineup in the form of the Cloudmonster 3, Cloudmonster 3 Hyper and LightSpray Cloudmonster 3 Hyper, with the latest generation of trainers offering new, max-cushion designs that prioritize comfort and injury prevention without sacrificing performance.
Running
Gadgets
fromThe Verge
6 months ago

Nike is trying to sell you 'mind-body' shoes

Nike introduced two pregame shoes with 22 independently moving foam nodes intended to stimulate foot sensory input and activate athletes' brain sensory areas.
Marketing
fromFast Company
7 months ago

How upstart brands like Hoka and On can tackle giants like Nike

On and Hoka pair technical performance with emotional, scalable branding to rapidly grow and weaken legacy athletic footwear market dominance.
Fashion & style
fromstupidDOPE | Est. 2008
8 months ago

Nike x Zellerfeld Air Max 1000 Black Merges 3D Printing with Sneaker Heritage | stupidDOPE | Est. 2008

Nike introduced the Air Max 1000 Black, a groundbreaking 3D-printed sneaker that combines style, comfort, and environmental responsibility.
fromstupidDOPE | Est. 2008
8 months ago

K-Swiss Elevates Court Performance with Innovative Footwear for Tennis and Pickleball | stupidDOPE | Est. 2008

The K-Swiss Classic was engineered by founders inspired by leather ski boots to deliver superior support, durability, and traction for tennis players.
E-Commerce
LA food
fromwww.esquire.com
9 months ago

11 Best Hoka Shoes 2025, Esquire's Favorite Hokas

Hoka Transport shoes offer versatility as workout, running, and hiking shoes, excelling in multiple activities without being the best in any one area.
Running
fromTravel + Leisure
11 months ago

Hoka Shoes Are on Rare Sale for Memorial Day Weekend-Shop the 15 Comfiest Deals From $51

Hoka shoes are on sale for Memorial Day, featuring discounts up to 29% on popular styles like Clifton 9s and Arahi 7s.
fromstupidDOPE | Est. 2008
1 year ago

Jayson Tatum Unveils Jordan Tatum 3 "Put 'Em In A Blender" Just in Time for Summer | stupidDOPE | Est. 2008

The Jordan Tatum 3 "Put 'Em In A Blender" features a daring pink color palette with vibrant tones representative of Tatum's explosive style, perfect for summer play.
Chicago Bulls
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