#brand-collaborations

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fromESPN.com
1 month ago

'Who are these menaces?' How Supreme kick-flipped the fashion game

Supreme transformed skate culture and redefined brand collaborations, becoming a cultural phenomenon and a billion-dollar business since its 1994 launch.
Independent films
fromwww.esquire.com
1 month ago

Is John Wick in 'Ballerina'? How the Spin-Off Reduces His Bulletproof Mystique

Fortnite's collab with John Wick highlights the incongruity of its violent gameplay with whimsical characters.
Video games
fromForbes
2 months ago

The Rise Of Gamers: From Niche Entertainers To Brand Ambassadors

Gaming influencers have become essential in brand marketing strategies as gaming continues to dominate the entertainment landscape.
Fashion & style
fromWWD
2 months ago

CEO Talks: Brieane Olson of PacSun Talks About Staying Focused on Young Consumers

Brieane Olson emphasizes a purpose-driven approach at PacSun, aligning with Gen Z and Gen Alpha values.
Social media marketing
fromModern Retail
2 months ago

Startups try to make smart bets with marketing budgets ahead of a potentially volatile summer

Brands are recalibrating marketing budgets focusing on ROI during the challenging summer season, anticipating key shopping events like back-to-school and Black Friday.
Marketing tech
fromEater
2 months ago

Every Food Collab Now Is Completely Bonkers

Dadaism inspired a shift toward absurdism in response to societal complacency, a sentiment echoing in today's brand collaborations.
fromMiami Herald
3 months ago

Alix Earle Makes Insane Amount of Money Per Instagram Story: Report

Earle can earn $450,000 for each Instagram Story she posts in a brand deal, showcasing her immense financial success as an influencer.
Social media marketing
Silicon Valley food
fromFast Company
3 months ago

Jack Black's SNL Cheetos sketch is brand spoof brilliance

Cheetos continues to push brand collaborations to new, absurd levels, exemplified by a recent SNL skit featuring Jack Black and Preparation H.
fromFstoppers
4 months ago

Breaking Into Travel Photography: How I Landed My First Big Brand Job

Breaking into travel photography is no easy feat, but if you approach it the right way, landing that first major brand gig is absolutely possible.
Graphic design
Marketing tech
fromBusiness Insider
4 months ago

The playbook for luxury fashion marketing has evolved - 6 strategies can help brands survive the industry's slowdown

High-end fashion brands must adopt resilient marketing strategies to navigate the ongoing luxury slowdown.
Marketing
fromForbes
7 months ago

Council Post: 3 Creator Strategies You Don't Want To Sleep On In 2025

The creator economy has significantly advanced, marked by collaborations, governmental recognition, and strategic brand partnerships, indicating a shift in marketing approaches.
fromTasting Table
8 months ago

Hello Kitty's Food Items, Ranked - Tasting Table

Hello Kitty’s collaborations with prominent brands like Baggu and Adidas highlight her relevance and popularity as she celebrates 50 years in 2024. Her co-branded merchandise continues to dominate shelves, enhancing her iconic status.
Miscellaneous
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